To follow the Unicorn in real time is lots of fun. It was just that I was jumping the opportunity with a guerilla marketing strategy on a shoe string budget. Time wasn’t plenty too; thus it meant serious low tech hacking.

This beautiful wooden map did just that. Some creativity and imagination makes the story going. At the checkout I suddenly realized that I had to take the map with me on my bike. Instead of ropes the cashier offered me a plastic sack. With a few knots I tied it to the children’s bike seat.